The Bulletin of Linguistic and Intercultural Studies no. 9/2025

EDITOR’S NOTE

1. CULTURE AND CIVILIZATION STUDIES

1.1. Artificial intelligence and tradition: The People’s Republic of China between algorithm and cultural identity

1.2. China’s global projection: education, media, and culture as soft power tools

2. SUMMARIES, REVIEWS, CASE STUDIES

2.1. Russian and pro-Russian rhetoric on the crisis of Ukrainian refugees in the European Union. Case study: France

2.2. Hezbollah ‒ hybrid techniques and discursive strategies

2.3. Specialized translation – the role and challenges of using technology in intelligence

2.4. The importance of communication skills in HUMINT

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3. INCURSIONS INTO HISTORY AND ANTHROPOLOGY

3.1. Strengthening Kim Jong-Un’s cult of personality in North Korea through media control

3.2. Russian propaganda in the Republic of Moldova: social implications

3.3. The dynamics of the Sunni-Shiite rivalry in Iraq

3.4. The Kosovo Liberation Army (UÇK) and the dynamics of regional cooperation: the metamorphosis from insurgent actor to NATO partner

4. FOCUS – GLOBAL EVOLUTIONS AND TRENDS

4.1. Soft power 2.0: the new wave of globalization and its impact on soft power

4.2. Under the sign of intelligence. Human rights in the era of artificial intelligence